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Competitive Direction: Tactics VA Market Leaders May Employ, Near Term

Steven D. McDonnell

It will take a little while before variable annuity industry sales results from the third quarter come out, and at this point we are unsure what those numbers may reveal, since we are not expecting a big sequential move in one direction or the other. We say this because of the usual trend of seasonality, and the fact that few new product initiatives came through during Q3...

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