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Insurers Build More Pricing Options into Their Variable Annuity Contracts

Steven D. McDonnell

Lately insurers have started to introduce greater choice in variable annuity expense structures, probably due to the ongoing criticism of product fees by regulators, press and other observers, coupled with a sincere desire to provide flexibility to consumers. We’re not sure whether these changes will prompt an investor to buy one annuity over another, but, having options can’t hurt the sales process...

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